New iMac and iPad, purple iPhone 12, AirTags and more
Apple’s 2021 spring load event is full of exciting announcements, including some highly anticipated one (AirTags!) and some other features (Rainbow iMacs!).
Although we know that iPads were expected to be unveiled at the event, the biggest announcement was the launching of new iMacs with a more stylish design, thin bezels and most importantly a wide array of colors.
Multicolored desktops are about to make a comeback, but the new iMac also means a huge leap in performance. Not surprisingly, the new iMacs have a dedicated Apple M1 chip which means that when using optimized software, they should have a significant performance improvement over the previous generation products. Apple has also improved the sound of the new iMac with dual force-canceling-woofers and separate tweeters. The device also has three microphones and a FacetimeHD camera with AI enhancement for Zoom calls.
The new iMac starts at $1,299 and can be pre-ordered on April 30 and will be made available in late May.
We first heard of AirTags in April 2019, but now they have become a reality.
By using ultra-wideband wireless technology to show you the exact distance and address of the lost item, AirTags goes far beyond traditional Bluetooth trackers in the tracker range. The best part is that it is only $29, which is quite cheap for Apple’s new products. If you want to buy four of them, it will be $99. AirTag pre-orders will start on April 23, and the tracker will be available on April 30. You can even order them separately with custom engravings too.
Apple made a good advertisement for AirTag.
M1-powered iPad Pro
With the latest iPad Pro, Apple manages to blur the distinction between the Mac and the iPad. The M1 processor is also included in the new generation of the device, which Apple claims offers a 50% CPU boost and a 40% GPU boost over last year’s model.
However, performance enhancements were unavoidable. More intriguing is the use of Mini LED technology on an Apple computer for the first time, but it is limited to the 12.9-inch edition. Mini LED displays are simply fancy LED displays with numerous backlighting areas.
This means that LEDs illuminating this panel will shut themselves off in a number of areas to close the OLED display contrast, although the way latter technology does not shut off the individual pixels. But it should be a big boost in output for most content. Thunderbolt/USB-4, an ultra-wide front photo camera that can track you as you step around the frame, and 5G networking are also supported by the new iPads. The 11-inch iPad Pro starts at US$799, while the 12.9-inch model starts at US$1,099.
A purple iPhone
The 12 and 12 mini iPhones are now in purple. Pre-orders will start on Friday and will be available from April 30th.
Upgraded Apple TV 4K
Apple installed an A12 Bionic processor in the Apple TV for increased processing power and designed a new remote.
A couple of interesting enhancements were made possible by the faster processor. For starters, it can now replay HDR content at up to 60 frames per second. However, for those concerned with image quality, the opportunity to calibrate the monitor using the iPhone’s camera is more appealing.
The remote is now made of recycled aluminum of a round touchpad with clickable keys. The most significant addition is the addition of a mute button.
Apple makes a big bet on podcasts.
Today, Apple’s Podcasts app saw a massive overhaul, with each show now having its own dedicated page and a new search feature to make it easy to discover new programs.
But, even more critically, Apple revealed that users would be able to listen to podcasts, allowing writers to monetize their viewers. Ad-free shows, early access to new seasons, and premium content are only a few of the subscription benefits.
In May, the latest design and features will be available.
Keep an eye on the entire thing.
Apple went out of their way to have timestamps so you can jump to the bits you want to see.